The Marketing centre of Al-Kafeel House for printing is a link between the House and the publisher, the author and the cultural institutions..

Among the most important goals for which the Al-Kafeel House for printing, publishing and distribution was created is to improve the art and the marketing of the publications in line with the international development in those fields. Therefore the overseeing administration of this strategic and vital project, which affects a large segment of society, to overcome all the difficulties that would exhaust the publisher in terms of time and transport, and to have the best results that would be one of the means of House to morally support its customers from inside and outside the holy city of Karbala.

Al-Kafeel Network headed to the marketing centre, which is located in Hay Al-Hussayn (peace be upon him) in the centre city of Karbala, to meet the General Supervisor of the project of Al-Kafeel House for printing, publishing and distribution, Mr. Maytham Al-Zaydi to brief us on the most important services provided by the centre. He stated: "The printing marketing process is like any other marketing process, it is directly linked to the production and the distribution, and it is considered the most important factor for the success and the fame of any centre or any service provided by any company, same as the Al-Kafeel House for printing, publishing and distribution."

He added: "It was taken into account in the establishment of this centre many factors including: The location, we have chosen the centre city (Hay Al-Hussayn (peace be upon him)) so it is easy to access. The customer can have all the informations about the publications through being briefed of the price and design of each model, and once he decide which one he wants to choose, the sample will be sent to him either via a CD or via e-mail with the ability to add or delete some colours and technical touches in line with the printing materials at the House by agreeing with the beneficiary without any fee. And after the completion of the printing operations, the product will be transferred to the beneficiary at the expense of the House."
Readers' comments
No comment
Add a comment
The country: